An ambitious start up with a humble vision
Munchachos is an ambitious start up with a humble vision to educate children about different cultures through something they love: snacks! Children taste flavours from around the world, while collecting stamps to unlock fun facts about each country on an interactive app. The dream is to make the world more open minded, starting with our future generation.
Munchachos partnered with SDA to turn that dream into reality. We helped them shape their business model, develop a brand strategy, and then implement it through naming, logo and packaging design. The result? A brand which spoke to both parents and children alike; a playful spirit, grounded in ethical values.